Retail & ecommerce

Every question
answered. Every
customer helped.

Train Follwup on your store's products, policies, and FAQs. It handles customer questions 24/7 so your team can focus on the conversations that actually need a human.

AI

Store Assistant

Online now

Hi! I can answer questions about products, shipping, and returns. What would you like to know?
What's your return policy?
Free returns within 30 days of purchase. Just use the prepaid label included in your parcel, exchanges take 3–5 business days.
Do you offer next-day delivery?
Yes, order before 2pm Monday to Friday for next-day delivery. It's £4.99 or free on orders over £60.
Ask a question…

24/7

Support without adding staff

< 10m

Setup, no developer needed

9

Languages supported

Free

To start, no credit card

Real conversations

The questions your team
fields every day, automated.

Product questions
Does this come in a size 8?
Yes, the Merino Run Jacket is available in sizes 6 through 14. Size 8 is currently in stock in all three colours.
What's the return policy if it doesn't fit?
Free returns within 30 days, just use the prepaid label in your parcel. Exchanges take 3–5 business days.
Shipping & delivery
How long does standard shipping take?
Standard delivery is 3–5 business days. Express is next day if you order before 2pm. Both include tracked shipping.
Do you deliver internationally?
Yes, we ship to 28 countries. International orders take 7–14 days. Import duties may apply depending on your country.
After-hours support
I placed an order and haven't received a confirmation email
Check your spam folder first, it sometimes lands there. If it's not there after 10 minutes, it may be a typo in your email address. I can pass your order number to the team to look into it.
The order number is #48291
Got it, I've flagged #48291 for the team to check first thing tomorrow. You'll hear from them within a few hours of opening.

The difference

Before and after Follwup

Without Follwup

Customers email at 11pm and wait until morning for an answer
Your team answers the same return policy question 30 times a day
No data on what customers are asking before they abandon
Potential customers leave when they can't find sizing info
Peak season means hiring extra support staff

With Follwup

Customers get instant answers at any hour, no wait, no friction
Return policy, sizing, and delivery questions handled automatically
Analytics show exactly what shoppers ask before they decide
Browsers become buyers when their questions are answered immediately
Peak season handled without growing your support headcount

What you get

Built for retail teams

Always-on customer support

Customers shop at all hours. Follwup answers product questions, shipping queries, and return requests 24/7, without overtime pay.

Trained on your store content

Point Follwup at your website. It reads your product pages, FAQs, shipping policy, and returns guide automatically. Answers come from your actual copy.

Built-in lead capture

Collect customer email addresses before they leave, right inside the chat widget. Leads land in your Contacts dashboard, ready to follow up.

Handles FAQs instantly

Return policy, delivery times, sizing, payment methods, the same questions answered 100 times a week, handled automatically.

See what customers ask most

The analytics dashboard shows your most-asked questions, unresolved queries, and satisfaction ratings, direct intelligence from your shoppers.

9 languages

Serve international customers in English, French, German, Spanish, Portuguese, Dutch, Italian, Japanese, or Arabic. Language detected automatically.

Setup

Live in under 10 minutes

01

Train on your store

Paste your store URL. Follwup reads your product pages, shipping policy, return guide, and FAQs automatically. No manual data entry needed.

02

Customise the widget

Set your store name, brand colour, welcome message, and avatar. Choose floating bubble or inline. Enable the lead capture form to collect emails before they leave.

03

Add one line of code

Paste a single script tag into your theme's HTML. Works with Shopify, WooCommerce, Wix, Squarespace, or any custom-built store. Live in seconds.

We added Follwup before our Black Friday campaign and it handled the surge in customer questions effortlessly. Our small team didn't drown, and customers got answers instantly, even at midnight.
R

Rachel Summers

Founder, Thornfield Apparel

Pricing

Starts free. Scales with your store.

The free plan covers 1 chatbot and 20 conversations per day. Paid plans are a flat monthly fee, no per-conversation charges, no surprises at the end of the month.

See pricing

FAQ

Common questions

Retail AI assistant

Your customers have questions.
Give them instant answers.

Free to start. Live in 10 minutes. No developer needed.